E-commerce is an integral part of modern business. Buying and selling products and services using digital technology and the internet is gaining ground over traditional sales and distribution networks. The current era, the era of the fourth industrial revolution, is based on electronic communication, electronic collaboration, large-scale information processing, social networking, e-government and the Internet of Things.
As an integral part of this era, e-commerce is already having a huge impact on the role of the modern manager, changing businesses, customers and current and future consumers in terms of both their preferences for products and services and their information about the competition.
Teachers
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Name | Title | |
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Rigopoulos Konstantinos | Assistant Professor | krigopou@econ.duth.gr |