NK806
ECTS: 5
Entrepreneurship II
This course (8th semester, 5 ECTS) enables senior students to provide free consulting services (Business Consulting) to real businesses in the region through the creation of Consulting Teams. Goals are [...]
ΝΚ706
ECTS: 5
Consumer Behaviour
This course (5 ECTS) examines consumer behavior and market research. In the first part, the reasons behind purchasing decisions are analyzed, explaining how consumers search, compare, select, and buy products [...]
NK707
ECTS: 5
Digital Information Management and IT Applications
This course (7th semester, 5 ECTS) aims to give students a comprehensive picture of the management and processing of economic data and metadata. Students become familiar with selecting suitable applications [...]
ΝΚ807
ECTS: 5
Digital Marketing
This course (8th semester, 5 ECTS, prerequisite: Marketing) provides a comprehensive introduction to the basic principles and practices of digital marketing in the modern business landscape. It covers digital consumer [...]
NE801
ECTS: 5
Regional Economic Development
This course (8th semester, 5 ECTS) aims at understanding regional economic development, highlighting characteristics of effective regional policies. It analyzes the concept of regional development, determinants of regional economic policy, [...]
NE701
ECTS: 5
Capital Markets
This course (7th semester, 5 ECTS) introduces students to basic investment concepts and the operation of capital markets. They learn to calculate present and future value of payment series, evaluate [...]
NE702
ECTS: 5
Energy Economics
This course (7th semester, 5 ECTS) analyzes the operation of energy markets and price formation, as well as the role of energy in economic development. Students learn to interpret basic [...]
NE703
ECTS: 5
Financial Mergers – Acquisitions
This course (7th semester, 5 ECTS) introduces students to the business process of mergers and acquisitions (M&A). It explains what drives this strategy, how the target company is selected, what [...]
NE802
ECTS: 5
Special Financial Topics
This course (8th semester, 5 ECTS) focuses on the analysis and understanding of financing tools available to businesses for their growth and sustainability. It emphasizes the analysis and evaluation of [...]
NE803
ECTS: 5
Financial Derivatives
This course (8th semester, 6 ECTS) focuses on the operating mechanisms of derivatives markets. Its purpose is to present the use of the most important derivative products, such as Futures [...]

